‘Fusion of fashion and P-pop’: KAIA collaborates with Chynna Mamawal

Jan Milo Severo – Philstar.com
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August 28, 2024 | 11:40am

MANILA, Philippines — P-pop girl group KAIA collaborated with fashion designer Chynna Mamawal for her high-end casual wear line Wear Casa.

The partnership is a testament to how the worlds of fashion and pop music can blend to create something extraordinary.

Chynna Mamawal, known for her elegant and intuitive designs, is a recognizable brand both in the Philippines and beyond. 

Her creations are often marked by intricate details and a blend of feminine and contemporary elements. 

On the other hand, P-pop girl group KAIA is known for their energetic performances, catchy music, and vibrant personalities. Their popularity has been soaring, making them the apt muse for a high-casual fashion collaboration.

The idea for the collaboration was born out of a mutual appreciation between Wear Casa and the members of KAIA. Both parties were looking for a way to combine their unique talents and reach a broader audience. The result is a merchandise collection that encapsulates the essence of both the brand’s casually sophisticated aesthetic and the P-pop group’s youthful exuberance.

By combining the elegance of high- casual fashion with the vibrancy of P-pop, they have created a collection that is both stylish and meaningful. This collaboration not only broadens their respective audiences but also sets a new standard for future partnerships in the fashion and music industries.

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