Lazada Philippines is extending the celebration of parenthood with its month-long Mom & Baby Fair, currently happening until August 17, exclusively on the LazMom channel. The expanded event promises exclusive deals, reliable essentials, and enhanced convenience for mothers, soon-to-be moms, and families looking to stock up on childcare needs.
Previously held over just three to five days, Lazada extended this year’s fair to a full month to better accommodate the busy schedules of parents.
“We extended the duration this time to give moms, soon-to-be moms, and families more time to discover deals and shop online,” said Joey Bienvenida, Commercial Director for Fashion and Fast-Moving Consumer Goods (FMCG) at Lazada Philippines.
n The Mom & Baby Fair features curated picks from trusted LazMall brands including Uni-Love, Joie Baby, Tiny Buds, Megasoft Hygienic and Haleon. PHOTO FROM LAZADA PHILIPPINES
The Mom & Baby Fair features curated picks from LazMall brands including Uni-Love, Joie Baby, Tiny Buds, Megasoft Hygienic, and Haleon. Shoppers can score markdowns and free shipping on baby essentials, vitamins, gear and apparel.
“The Mom & Baby Fair is all about celebrating the incredible journey of motherhood and supporting parents through every milestone with trusted products, reliable service, and value-driven shopping. LazMom makes shopping easier and worry-free by offering a curated range of authentic products from LazMall, so parents can focus on what truly matters, being there with their kids every step of the way,” Bienvenida added.
Beyond shopping, Lazada is strengthening its commitment to building a support system for mothers through the LazMom Club, which currently has more than two million members.
Members get access to perks such as exclusive discounts, sign-up vouchers, and event invitations, as well as lower prices on staple items like diapers.
The LazAffiliate Program also offers an opportunity for moms and creators to earn through personalized product recommendations and no-cap commissions.
Technology is also playing a role in making the parenting journey smoother.
“We have AI technology like LazzieChat — it’s like your personal shopping companion. You can ask it questions like, ‘What’s the best product for a baby rash?’ or ‘What kind of diet should I get for my newborn?’ It helps you not just with purchases, but with anything you need,” Bienvenida shared.
At the heart of it all is quality and authenticity, especially for essential items like milk, vitamins and diapers.
“When you shop with us, you can do so with confidence because we offer free returns and refunds. It’s easy, convenient, and you’re assured of quality,” she added.
The Lazada Mom & Baby Fair runs until August 17, with all offers and club memberships accessible exclusively through the LazMom channel on the Lazada app.
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